HISTORY OF THE OUTLET

Each period has it’s own circumstances, and when times change the circumstances do as well. Today the amount of information available is infinitely superior than before and those that decide to purchase furniture do so with much more understanding as well as a higher level of demands.

Now the relationship between quality and price is key and most clients will take a step back if they have to make an additional effort to obtain a specific piece. The same way that years ago most petrol stations included service now almost all of them are self-service.

When it comes to buying a sofa, wardrobe or a complete bedroom for the kids this new reality is makes itself felt, and greatly. So much that one of the families that has been involved with the furniture business for almost 200 years, the family Güell has decided to support one of the first furniture outlets in Catalonia.

A decision has been made to dedicate a whole building to this commercial concept. The design and decoration teams have materialized the idea to create the different theme areas in which the sales items are distributed.

Following the 2.0 philosophy a members club is being prepared, and some of the sections of this web page benefit by receiving information in form of tips, suggestions and advice to improve life in our homes.

Since opening in 1820 to the first shop in the world of internet… What will be the next step?

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